Giuseppe Calabrese


Cnr-Ceris
Via Real Collegio 30
I-10124 Moncalieri
g.calabrese@ceris.cnr.it

Articles de l'auteur


ERIEP | Number 3 | i topics

Towards a new carmaker: Fiat-Chrysler

“1. Introduction In the automotive and, more generally, in the industrial arena Fiat Group Automobiles (Fiat) and Chrysler Group LLC (Chrysler) can be considered two permanent case studies. In particular now that they are joining their trajectories. Both companies have gone through many crises in more than a century of existence. In particular, Chrysler in the last fifteen years has been characterized by three acquisitions/mergers; each can be considered a good research field. In 1998, the successful Chrysler entered into a partnership named a “merger of equals” with Daimler-Benz AG, one of the world’s most respected carmak...”

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